What We Learned at CES2016

It’s hard to believe that CES2016 is over. All the blood, sweat and tears we put into getting the soft launch of our smart home automation solution for plumbing—BrainPipes—ready for the show really paid off. It was an exhausting week, but so worth the sore feet, laryngitis and one too many hands of blackjack.

We came away from the show with a lot of great leads and valuable feedback on BrainPipes. Here’s a snapshot of the people we spoke to and their thoughts on the solution:

  1. Vacation home owners. Many of the people interested in BrainPipes have vacation homes they visit seasonally. They said the peace of mind that comes with the solution is well worth the reasonable investment. Knowing that a catastrophic plumbing disaster is being proactively prevented and protecting their homes is invaluable.
  2. Building and property managers. One of our booth visitors manages multiple rental properties on the East Coast. His job requires him to be resourceful and accountable on many fronts. Two of those fronts are repairs and cost savings. He believes the product will help in both ways—notifying him of specific water devices that need attention—ultimately reducing water consumption.
  3. Insurance companies. A number of insurance agents commented on how the installation of BrainPipes could reduce their clientele’s homeowner’s insurance. A product operations manager from one of the biggest insurance companies said that an average insurance claim for home water damage is $6965 which makes the installation of our solution very advantageous for them.
  4. Builders, especially green contractors. A number of builders, particularly in the green building industry, were interested in how BrainPipes is very much a water conservation tool. In drought-stricken areas specifically, new home construction and remodeling contractors have initiatives to incorporate a water-consumption management tool and BrainPipes fits the need.
  5. Smart home integrators. Smart home integrators like that BrainPipes is built on the Z-Wave platform which allows it to play nicely with other smart home automation categories like lights, locks and security.
  6. Public utilities. Imagine your public utility billing is on a six-month cycle like they do in Massachusetts and you’ve had a consistently leaking toilet in your basement that has gone undetected. That’s going to be one massive bill. The utilities will often give a one-time discount or amnesty for customer service points, but in the long run, they benefit by home and business owners preventing this situation in the first place.

Mark your calendars for CES2017. It’s only 353 days away.